Gigi Hadid creative director of heirloom brand

Gigi Hadid a worldwide known supermodel is the creative director of Guest in Residence. A fashion company whose niche is cashmere knitwear. The hope for GIR is that their pieces last generations and are items that are durable. Gigi Hadid did not want to buy in fast fashion having a brand that wants to quickly produce and recycle clothing. Guest in Residence is a high end brand with most pieces ranging between 200-500 dollars. Is the price truly worth it? Does this comfortable knitwear last to be a heirloom for generations to come? <3 Lou Lou